Short answer: we’re a brand new motorbike destination near Bridlington in East Yorkshire (YO15 3QY) open weekends only until a bit of delayed building work is finished out the front.

Longer, more existential answer: HB Motorcycles is the realisation of a lifelong dream. The product of a dad’s tales of biking's heyday in the 60s & 70s and his family’s desire to experience and rekindle them today. A destination where your passion for 2 wheels can be shared with like minds, discussed over great coffee and relived through amazing footage and evocative artwork. Where you can settle the age old question of “Who’s fastest” on our retro arcade games or listen to visiting legends of the sport holding court about what it was like to do it for real, just yards from where it was done for real on the historic Carnaby Raceway.

Whether you come alone or come as a group, on a bike or in a car, you’ll find someone here who shares your love of motorbikes & wants to know all about the first one you bought, the next one you’re getting and the ones that got away.

We’ve made it our mission to provide the kind of experience we’ve always wanted from a bike shop on a ride out. Interesting & unique bikes to see, Rock Oil lubricants in stock, cracking music, a bike book library, an emporium of products you don’t see everywhere (gifts, models, toys, clothing, accessories, artworks, parts, memorabilia), cutaway engines to nerd out over, great refreshments, historic bike start-ups and basically anything else that goes with biking and motorbike culture. Come to buy or come to browse - you’ll be welcome either way.

We have TNT Sports and a big screen so we can show motogp, superbike & speedway on race weekends and we also have fully licensed Duke Video footage to show at other times. We’ll have guest bikes, guest artists, visiting attractions and almost certainly AC/DC on the speakers if I’m in charge of the music.

We opened quietly on 17th May 2025 just to find our feet. We’re still adding brands & product lines, modifying our refreshment offerings, making constant improvements and trying to find out what our visitors want from our shop. So this is literally just the start… there’s a lot more to come.

Not to oversell it, we hope it’s going to be a bit special and we can’t wait for you to come along and experience it for yourself.

Leave us your contact details below and we’ll keep you in the loop.

Looking forward to seeing you soon.